Grant McGowan of The Paper Studio has become the latest supplier to support the Good Florist Guide concept. Grant, who regularly supports initiatives in the industry, including The Lonely Bouquet. British Flowers Week and is sponsoring Laura Thornton (the singing florist from BBC’s Michael McIntyre Big Show) the guest singer at this year’s BFA Fleurex Gala Dinner, approached the GFG panel to see how he could help.
As a result, and with the support of the advisory panel, he is not only going to supply a starter pack of goodies for all the shops in the movement but a super keen price on additional GFG marketing collateral as well so that GFG’ers can really make the most of their accreditation.
Commenting on the decision Grant told theflorist.co.uk “I think it’s important that suppliers support any initiative that is aimed at promoting the best our industry has to offer and Good Florist Guide is one of them. Coming from The Florist Magazine stable it mixes independence with strong industry links and knowledge and strikes me as one of those initiatives everyone can get behind irrespective of size or affiliation.”
Speaking on behalf of GFG, Caroline Marshall–Foster said: “Over the years, Grant and the team at The Paper Studio have done huge amounts to help florists take advantage of all sorts of promotions and I am both chuffed and appreciative that they want to work with us. Coming at the same time we have announced our first three wholesale supporters it really shows how the whole industry is getting behind the idea of Good Florist Guide.”
